T is for a thoughtful and thorough rebrand

What we did

Brand Strategy
Brand Identity
Brand Guidelines

Tullys is a structural engineering firm with over four decades of experience. They’ve built an excellent reputation within their industry and have the people, intentions, and approach to continue doing great work. But, they needed to refresh their visual identity to reflect the changes that had happened behind the scenes.

New name, same business
When your clients already shorten your name, it makes sense to make the change official. That was the case for Tully De’Ath, or Tullys as they are now known.

T is for Tullys
Each of our Tullys Ts is a creative shorthand for one of their areas of expertise: from Structural Design, Refurbishment and Heritage and Methods of Modern Construction. They’re inspired by the design excellence and attention to detail that Tullys prides themselves on.

A new brand needs a new website
Tullys’ is built with its users in mind – with a crisp and clean user interface that’s simple to navigate. It heroes their work and provides them ample opportunity to show off their innovative engineering solutions.

Bringing engineering excellence to life
It’s not all digital. We designed Tully’s brand with multiple different mediums in mind. Proposals, stationary, water bottles – every touchpoint was considered.

“In-depth discovery with our team gave Curious a deep understanding of our business that was perfectly reflected in their creative work. We couldn’t be happier with our new identity and website: we’re already receiving brilliant feedback from our clients.”

Malcolm Dunn
Director, Tullys